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  • 2011 U.S. National Retail Federation survey

10 Crazy Facts About Customer Spending on Valentine's Day


1. 53% of women in America would dump their boyfriends if they did not get them anything for Valentine's Day
2. The average U.S. consumer is expected to spend $116.21 on Valentine's Day gifts, meals, and entertainment
3. 32% of consumers plan to do their Valentine’s Day shopping online
4. Men spend double what women spend on Valentine's day: $158.71 compared to $75.79
5. Women prefer a gift after a nice dinner, while most men prefer gifts first thing in the morning
6. Colleagues don't get much love: Consumers will spend an average of $6.30 on friends, $4.97 on classmates and teachers, and $3.41 on coworkers.
7. 141 million Valentine's Day cards are exchanged worldwide
8. 52.1% will buy cards, the most popular Valentine's Day gift.
9. More than nine million pet owners are expected to buy gifts for their pets this Valentine's Day; the average person will spend $5.04 on them
10. An estimated 198 million roses were produced for Valentine's Day in 2010; about 110 million roses, mostly red, will be sold and delivered within a three-day time period this year
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